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Years ago when POSTUM was available in Canada, I told my father-in-law that I would make him a cup of coffee. He loved his coffee. I actually made him a cup of POSTUM but didn’t tell him till he finished the last drop. He said, “That was the best cup of coffee I ever had in my life.” Then I told him it was POSTUM. I laughed so hard. He wouldn’t believe me. As long as he lived, he wouldn’t believe that I had tricked him. He really did enjoy the cup of POSTUM! What a great taste!